THE DEVELOPMENT
Our first product, SuitPack Travel, was released in 2014 after an intense, three year development program. We were determined to avoid releasing yet another suit carrying system into the travel market which simply did not work and so our total focus was to create a solution with no compromises in quality, performance or dependability. We called on the expertise and testing facilities of the fabrics and textiles division of the Australian Government scientific body (CSIRO) to gain a complete understanding of the underlying science of the causes of creasing and wrinkling in suit fabrics, and employed three internationally recognised industrial design companies to complete exhaustive concept testing and refinement. With a background in international logistics, and knowledge of the limitations of the GOH process, it was natural for the owners of SuitPack to use the patented packing methodology and design elements of the Travel product and adapt them to the menswear market. To this end, most of 2015 was spent consulting with the two largest garment hanger and accessory companies in the world and gathering information about specific retail packaging solutions and materials. A further 12 months was needed to test and refine the concept, settle on component composition and to source appropriate and reliable manufacturing partners. SuitPack Tailored is now ready for market and packs a suit like no other product.
